Universal
Xperience
Contact

Born in Tulum. Connected to the world.

Universal
Xperience

Global livetainment

Connected to create experiences.

Build with UX
Explore our universeMusic · Culture · Experiences

01 Our brands

Culture with
its own identity.

Discover the brands. Explore their worlds.
Find where they connect with UX.

Zamna Tulum crowd in front of the portal stage at sunset

Zamna

Electronic music. Global destinations. Born in Tulum.

Visit website
Arena Festival live performance

Music and community on the Mexican Caribbean.

Visit website
DJs performing under red and green stage lights

An electronic music platform for emerging talent and live experiences.

Visit Instagram
Incendia fire dome and audience at night

Incendia

Music, fire and immersive live environments.

Visit Instagram
Hell and Heaven festival crowd in front of its main stage

A festival built around rock, metal and its community.

Brand enquiries
Next in the UX universeBrands · Venues · Live entertainmentFrom identity
to place.Discover our venues

02 Our venues

Tulum, Mexico

The place is part
of the experience.

Live infrastructure and music-led hospitality.
Spaces for people, culture and new possibilities.

Aerial view of a large-scale live event in the Tulum jungle at sunsetLive infrastructure

UX Arena

A multi-area venue in the Tulum jungle, built around large-scale live experiences.

11 haSite area4Large-scale areas40,000Up to, simultaneously
Venue enquiry
Tulum's Caribbean coastline with Maya ruins and jungleHospitality project · TulumPhoto: Erik Cleves Kristensen · CC BY 2.0

UMusic Hotel

A music-led hotel project within Tulum's hospitality and entertainment ecosystem.

57Planned hotel keysTulumDestination
Project enquiry

Venue specifications and project scope: UX Arena and UMusic Tulum presentations. The Tulum coast photograph shows the destination, not the hotel project.

03 Who we are?

Universal Xperience

A group.
A network.
A shared ambition.

Universal Xperience brings together entertainment brands, venues and specialist businesses around live human experiences.

We connect talent, technology, destinations and expertise to build the right team for each opportunity — within our universe and alongside external partners.

Let's work together
UXUniversal
Xperience

UX Live · UX Agency

The idea becomes a live experience.

Brands, entertainment formats, content and talent come together around each project.

Explore UX Live portfolio

04 Calendar

Full Zamna calendar

Upcoming
events.

Selected dates from Zamna, Arena Festival and Terms & Conditions. Event details and ticket availability are confirmed on each official event website.

05 Our experience is universal

A local connection.
A global perspective.

57+Destinations5Continents9Offices
Dotted world map with the destinations of the UX universe

Mexico

Tulum

Where Zamna began. A connected ecosystem of live experiences, venue infrastructure and hospitality projects.

06 UX Live portfolio

Create with UX Live

Built around
the live moment.

A portfolio of entertainment brands and formats.
A way to connect culture, talent and audiences.

Incendia geodesic domes with fire effects at night

03 / Immersive environments

Fire, music and immersive live environments.

Explore Incendia

Have a destination, brand or live project in mind?

Bring your project to UX

07 UX Travel

The destination is part of the story.
Aerial view of thatched cabañas beside a cenote in the Tulum jungle

The journey.
The stay.
The experience.

Travel services around live experiences. From accommodation and transport to hospitality, concierge and discovering the destination.

Plan with UX Travel
  1. 01 · Arrive

    Transport

    Transport planned around each event and destination.

  2. 02 · Stay

    Accommodation

    Places to stay matched to the experience and the destination.

  3. 03 · Live it

    Hospitality

    Hospitality that keeps the experience going before and after the show.

  4. 04 · Discover

    Concierge

    Concierge support and destination discovery throughout the trip.

Follow UX Travel on InstagramNext: Zamna Experience & VIP Tables

08 UX Experiences

Closer to
the experience.

Stay with the music.
Make the night yours.

A guest kayaking past jungle cabañas in Tulum

Stay · Festival access

Zamna Experience

Accommodation and festival access, together in the official Zamna Experience 2027 packages.

Explore official packagesPackages on Mr Nice VIP
View from the Zamna DJ booth over the crowd

Tulum · Table enquiries

VIP Tables

Contact the official Zamna team for table options and availability at your selected event.

Enquire on WhatsAppOfficial Zamna VIP channel

09 UX Club

The connection continues.

A shared world.
Beyond one night.

A community built around live experiences, with membership, content and opportunities to stay connected to the UX universe.

Membership enquiries
A DJ and the crowd making heart shapes with their hands at a Zamna partyPeople make the experience.

10 UX Admin

Business infrastructure

Behind every
live experience.

Administration, finance and control before, during and after an event. Specialist support built around your project.

Discuss your project
01 / Before

Structure the project

Administration and financial planning.

02 / During

Support the operation

Financial and administrative control.

03 / After

Close the cycle

Reporting, review and project closure.

Start a conversation

Your next idea.
Our next connection.

Talk to UX about a brand, venue, event or business opportunity.

Your interest

A new connection with UX

Tell us what you need and we will take you to the right team.
Talk to UX

Start a conversation

Talk to UX

What brings you to UX?

Inside the UX universe

Zamna

Keep exploring